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Commercial · Case

Beer N Fries

Beer N Fries is loud, fast and unapologetically good. The feed had to feel exactly the same.

We built content around the food itself — close, hungry and made to stop the scroll.

Industry
Food & Lifestyle
Services
FilmingEditingDirectionPlanningStrategy
Year
2025 — 2026
Channels
InstagramTikTok
Two takeaway boxes of Korean fried chicken held in the sun
Sauce poured over fried chicken and fries
The kitchen team at work behind the pass

This is how it looks on the platforms

Instagram & TikTok

@beernfries

Smashed! The OG

@beernfries

Let that inner child out

@beernfries

The Korean boomerang

(01) Who are Beer N Fries?

Korean fried chicken, cold beer and a room with a pulse.

Beer N Fries built a following on doing a few things extremely well: crispy chicken, loaded fries and a place people actually want to hang around in.

The brand already had a personality. It just needed to show up the same way online as it does in the room.

A guest holding a box of Korean fried chicken

(02) Mission

Make people hungry in three seconds.

We shot the food the way it's eaten — hands, sauce, steam and daylight. No staging, no distance.

Alongside the food we filmed the team, the weekends and the room itself, so the feed reads like an invitation rather than an ad.

Beer N Fries brand image with editorial grain